Modelos de análise de stakeholders: um procedimento e recomendações de uso

Abstract

In this study on stakeholder analysis models, a procedure for selecting and applying stakeholder analysis models was carried out, based on Freeman's Stakeholder Theory. The research was conducted through a systematic literature review and consultation with experts, in order to test and adjust a procedure for selecting stakeholder analysis models that best suits a manager's purpose. The study aims to answer the research question "How to choose a stakeholder analysis model?". The work is structured in ten chapters and in chapter 1, the introduction, the main objective is presented, which was to develop a procedure for selecting stakeholder analysis models relying on specific objectives, namely: conducting a systematic literature review, classifying stakeholder analysis models based on their attributes, and testing and adjusting the selection procedure through consultation with experts. The dissertation highlights the importance of efficient stakeholder management in organizations. The study's conclusions provide valuable contributions to the academic field and organizational practices, offering strategic recommendations and suggesting future research topics. Finally, it emphasizes that a deep understanding and careful application of stakeholder analysis models are fundamental for the development of business strategies that are robust and aligned with stakeholder interests and capable of promoting advancement in related studies.